Sanrio, the beloved creator of Hello Kitty, is making a significant leap into the gaming industry with the launch of Sanrio Games. This initiative will see the introduction of a party game featuring its iconic characters on Nintendo Switch and Switch 2 platforms, with plans for ten titles over the next three years. This move not only showcases Sanrio’s commitment to diversifying its revenue streams but also highlights a growing trend among Japanese IP owners to tap into the lucrative interactive entertainment market.

The 2026 BAFTA Games Awards showcased a remarkable array of talent and creativity, with Clair Obscur: Expedition 33 taking home the coveted Best Game award. This year’s ceremony highlighted the diversity of the gaming industry, celebrating both indie and major titles alike. Clair Obscur’s impressive haul of three awards, including Debut Game and a leading performance by Jennifer English, underscores the growing recognition of narrative-driven experiences in gaming. Meanwhile, Dispatch, a superhero narrative from AdHoc, also made waves by securing three awards for Animation, Audio Achievement, and a supporting role by Jeffrey Wright.

The upcoming release of “Save My Scrap” on April 22, 2026, is set to captivate gamers with its unique blend of visual novel storytelling and puzzle-solving gameplay. Developed by Unio Anou and published by AMATA Games, this game promises not just a mechanical repair of an android but an emotional journey that delves into the connections between characters. As players step into the shoes of a mechanic tasked with repairing an android named Harima, they will uncover layers of narrative that challenge their perceptions of memory and connection.